The Dhyana line of skincare & personal care products came about as a result of my personal lifestyle—which has been evolving towards more natural, minimalist & environment conscious over time.
In late 2019, I was searching for a replacement for the organic lip balm I had been using —my lips felt dry no matter how many times I applied it, it was too expensive & the lip balm stick was prone tobreakage!
After spending over an hour scouring online stores, I remained skeptical. I wanted an authentic natural product with zero chemicals as I was experiencing peri-menopausal symptoms— it has been established that chemicals and toxins in cosmetics are hormone disruptors and can even increase the risk of breast cancer!
Then, Google randomly threw up a DIY recipe for a natural lip balm. That was it!
I have loved arts & crafts since I was a child and am always looking for new channels for my creative bursts of inspiration. Thus began my new hobby—crafting handmade, natural skincare. Aadi, my husband, shared my excitement when I told him about this new project.
My training in market research & alternate healing came in handy as I extensively poured over online resources. Within a week, my 100% Natural Geranium Rose Lip Balm was ready. My husband and I immediately fell in love with it—soon friends were requesting me to make a jar for them. And the journey began…
Ashtanga Yoga is a way of life for me. It’s not something I simply practice on my mat—it’s my personal philosophy towards life, in every moment, no matter what I am doing. I am very passionate about sharing it with others in my professional capacity of a Mindfulness Coach & Personal Counselor. Read more about Me
So naturally, Ashtanga Yoga is the bedrock of how I approach Dhyana products too —from conceptualizing a new product, deciding its formulation, selecting specific ingredients and packaging material, deciding pricing & marketing details, physically making the product, and in customer handling.
The Yamas & Niyamas of Classical Ashtanga Yoga inform our Brand Values & Code of Conduct, primarily
Ahimsa, Non-Violence: Dhyana products are wholesome, natural, 100% vegetarian, gentle and safe; they contain no nasty chemicals, preservatives, artificial colour or fragrance and are cruelty-free.
Satya, Truthfulness: Dhyana products were created for me and my family—I only market products we personally love and use on a daily basis ; there is complete transparency about the quality of ingredients and product creation process; no exaggerated claims about product benefits are made that I cannot personally verify.
Asteya, Non-Stealing: Environment conservation & sustainability are matters close to my heart. In order to ensure we do not ‘steal’ from the environment or our future generations, great care is taken to ensure that our product containers & packaging materials are environment friendly, reusable and non-plastic as far as practically possible. We use minimalist sustainable packaging and labeling as we aspire to be a zero-waste brand.
Aparigraha, Non-Greed: Simplicity is truly beautiful —Dhyana products are made with a handful of pure, hardworking, wholesome, vegetarian ingredients (not more than 5 usually) allowing each ingredient to truly shine and complement each another in harmony. Most products are multi-purpose, encouraging a minimalist, simpler approach to personal care—for instance our Pure Aloe & Tea Tree Refreshing Balm can be used as a Hand Sanitizer, Insect Bite Salve and After-Shave Balm.
Brahmacharya, Moderation: Ashtanga Yoga prescribes maintaining a mindful, practical, balanced approach to all matters and not to over-expend energy in any one area of life. For me this means, not getting distracted by the latest anti-aging products—and simply doing my best to take care of myself holistically, so that I age gracefully.
We love Natural Butters & Oils—here’s a list of our most common ingredients …
- Organic, Unrefined Shea Butter
- Organic Cold Pressed Coconut Oil
- Organic Cold Pressed Sweet Almond Oil
- Triple Filtered, Cosmetic Grade Beeswax
- Steam Distilled, Therapeutic Pure Essential Oils
- Organic Herbs & Flowers
We don’t use preservatives, artificial colours or fragrances. Pure Essential Oils in our products work as holistic active agents to balance body, mind and emotions— aromatherapy.
Our Soap Bars are handcrafted from Melt & Pour Bases (100% vegetarian, SLS, SLES, Paraben free, cruelty free) sourced from Partners we trust. They are non-toxic, safe, gentle and non-drying. While the crafter in me is keen to make soaps from scratch, the cold process way, these bars are so lovely that I personally feel no need to go down that road for now—remember Brahmacharya—moderation in utilization of energy :).
The Dhyana line of skincare, personal care and wellness products is steadily growing month by month—keeping pace with my urgency to replace all store-bought cosmetics used by my family!
- All products are lovingly & mindfully handcrafted, in small batches, to ensure freshness
- Slight variations may occur from batch to batch as these are handmade products
- Our lip balms, hand balms and body butters may harden/soften with the changing outside temperature—this does not impact their quality in any way. If your balm hardens up, simply use your fingernail to scoop out a tiny bit and rub it on between your fingers to melt it before applying
- Our products contain no fillers—only 100% wholesome skin-foods with active ingredients. Therefore, not only do you get more of each ingredient, but a little goes a long way—only a small amount needs to be applied at a time
Have a look at two of our Product Catalogues to know more about our product range … more to be added over time.
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How to Order
For orders and queries contact me at:
Whatsapp : +91 95999 73870
Shipping is Free across India for orders above INR 850/-